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You Will Learn:

  • How to rapidly and consistently scale your company without spending more money on ads, or “influencer marketing.”
  • How to find ONE THING in your business that you can do different, that customers will notice.
  • Why people have the power and their words are more important than ever.
  • How to strategically craft a simple, memorable story that your customers will tell their friends (online and offline) over and over and over and over again. We call that your Talk Trigger.
  • Why same is lame and why competency doesn’t create conversation. Also, why the more you try to fit in, the more your customers tune out.
  • How to build a reliable, effective word of mouth strategy that gets you new customers (for free).
  • The specific, repeatable, proven process that any business can use to grow with word of mouth.
  • The three reasons word of mouth fails, and how you can avoid them.